More Money For The Pros!
In a ground-breaking development, the PFA Tour and the LPGA Tour have tied up with AON, a leading global professional services firm providing a broad range of risk, retirement and health solutions, to offer more cash incentives to top performing players from both the Tours.
Tagged as the first-of-its-kind Aon Risk Reward Challenge, the season-long new feature will highlight the world’s best professional golfers as they tackle the most strategically challenging holes across both the PGA TOUR and LPGA schedules.
The player from each Tour on top of the Aon leaderboard at the end of the regular season will each receive US$1 million in prize money.
“We are extremely pleased to welcome Aon as our newest Official Marketing Partner and to align with a globally respected brand that we know will be a tremendous asset to our business,” said PGA TOUR Commissioner Jay Monahan. “The Aon Risk Reward Challenge is an authentic fit for our sport that will resonate with players and fans while providing Aon an intuitive way to reinforce how their firm creates value for its clients.”