It’s Adios TaylorMade!
The long-standing relationship between world number two Justin Rose (pictured) and TaylorMade is over!
The Englishman has signed a multi-year deal with Honma Golf, a Japanese-based golf company.
After being a TaylorMade staffer for 20 years, winning the 2013 U.S. Open, winning a 2016 Olympic Gold medal, winning the 2018 FedEx Cup, and climbing to world No. 1 in 2018, the 38-year-old Rose will start playing with Honma Golf clubs starting in January 2019.
“I’m extremely excited to be joining Honma,” said Rose, in a press release. “Coming off one of my best years professionally, I wanted to make it a point to get better. I believe Honma equipment and the legendary Honma craftsmanship can help make me better.”
Honma, which sells high-end golf clubs that can run into the five-figure range, is currently ranked as the “number one golf brand in terms of sales,” based on Nielsen research.
Commenting on the partnership, chairman of Honma, Liu Jian Guo said, “When we thought about the ideal golfer that aligns with our company values, everything pointed to Justin Rose.”